intelligent routes mobile billboards

mobile billboards | scooters & smart cars

who we are

Ads on the Move has been founded by three friends. Utilising each person’s unique strength in Logistics, Analytics and Marketing as well as the latest in locational data techniques we have created the most advanced Mobile Billboard company in Sydney. We combine historical traffic and foot data with locational information (eg. schools) and local events to create intelligent routes for your mobile billboard needs. We enable brands to navigate the complex “transit OOH” landscape with ease, to develop dynamic communications that build quantifiable customer relationships.

what we do

Drive engagement of your brand with mobile billboards...

We use location data to deliver intelligent routes for your mobile billboards based on traffic, mobility, location and event data...

We design intelligent routes for your mobile billboards based on our Sydney expertise and advanced post analytical reports. Our expertise and experience in logistics ensure perfect execution.

why mobile billboards?

Mobile Billboards are friendly...

The ads cannot be blocked, swiped, deleted or switched off. Can reach places other advertising can’t. The advertising is not clustered. They are not surrounded by other ads like in TV, Radio or other highly dense platforms.

You don’t expect to see them, so your attention is captured - ensuring brand recall. Think about how many static or bus billboards you have driven passed and not given a second thought to ?

Mobile billboard advertising provides access to exclusive areas that larger format mobile billboards or fixed billboards cannot match.

the science

According to the Outdoor Advertising Association, 98% of Australians notice mobile billboards.

Psychology says that due to our continuous processing of information we receive from our senses while driving , either consciously or subconsciously, an array of mobile billboards we see while driving can be dramatic enough of an impression to trigger the familiarity principle in consumers later on.

When asked, more than 75% of consumers who had witnessed a mobile billboard advertisement in conjunction with other ad types recalled the brand a full 7 days later.

An ad that moves has a 45% higher peak exposure than stationary advertisements, according to a study by APN that used brain scanning technology. This higher level of exposure to the consumer creates a deeper level of memory encoding, leaving a consumer either consciously or subconsciously more aware of your brand.

the process.

step 1

Design your route or leave it with us

Proper mapping and routes ensure your advertisement is seen at the right place to and the right audience.

step 2

Engage with your customer actively

We offer scooters and smart cars at a competitive price. Easy, small vehicles that effortlessly drive in high traffic areas ensuring your advertisement receives maximum viewing and visiblity.

step 3

Choose your wheels

We will drive your brand to where your targeted demographic is and use our iBeacon to broadcast your message to nearby devices. dience.

step 4

Review your Analytical Reports

Obtain detailed information regarding the effectiveness of your ad campaign. Analysis will be provided based on your targeted demographics.